Nepal has set an all-new Guinness World Record for holding the highest altitude fashion show event ever held on land. The Mount Everest Fashion Runway, organized by RB Diamonds and KASA Style in support of Nepal Tourism Board, was held at 5,340 meters (1,7515 ft) elevation at Kala Patthar, near the Everest base camp on January 26.
The event was part of the Visit Nepal Year 2020 campaign of the Nepal Tourism Board. Fashion Models from various parts of the world, including Finland, Italy, Sri Lanka and Singapore, participated in the show.
As per Nepal Tourism Board, the main aim behind the fashion gala was to raise awareness about climate change as well as to promote sustainable fashion.
"The designs, patterns and the materials used during the Fashion show were all-natural, organic and all Nepali product line from KASA. The clothing line was made of Nepali Pashmina, Felt and Yak Wool, ideal for winter wear," it read.