
As Dhanteras ushers in the festive glow of Diwali, gold shops are abuzz and digital carts are filling fast. For most people, it’s the day to buy something new — gold coins, silverware, maybe even a new car. But astrologers and spiritual experts say the real power of Dhanteras goes far beyond glitter and gold.
Rooted in ancient mythology, Dhanteras — also known as Dhantrayodashi — marks the day when Lord Dhanvantari, the divine physician and incarnation of Lord Vishnu, rose from the cosmic ocean during the Samudra Manthan, carrying a pot of Amrit, the nectar of immortality. That moment, according to legend, symbolised the victory of life and the promise of health and healing.
“It’s not just about wealth — it’s about wellbeing,” explained Dr. Gurdeep Ahluwalia, Ph.D. (Gold Medalist), Astrologer, Gemologist and founder of AstroPeek.com. “When people light lamps and pray for prosperity on Dhanteras, they’re actually invoking balance — between material gain and spiritual harmony.”
The day also honours Goddess Lakshmi and Lord Kubera, the divine custodians of fortune. Together, they represent prosperity earned through good deeds and pure intentions. “When you buy something new today — whether gold, silver, or even a small utensil — it should be done with gratitude, not greed,” Dr. Ahluwalia added. “That’s when wealth truly grows.”
Astrologically, Dhanteras is ruled by planet Venus (Shukra), the planet of luxury, beauty, and material comfort. Experts believe that the energy of Venus amplifies on this day, making it an auspicious time to begin anything related to finances, business, or creative pursuits. Even symbolic purchases, like a new pen or wallet, are said to attract lasting prosperity if done with the right intent.
Dr. Ahluwalia also emphasised that small rituals can make a big difference. Lighting a Deepak in the south direction is believed to ward off Yam Dosha (negative karmic influences) and bring protection. Cleaning and decorating the entrance of one’s home with rangoli and diyas welcomes Goddess Lakshmi, while performing the Lakshmi-Kuber puja during Pradosh Kaal enhances the flow of abundance.
But it’s not just about what to do — what to avoid matters too. Borrowing or lending money on Dhanteras is considered inauspicious, as is buying iron or black-coloured goods. Arguments or harsh words are discouraged, since they are believed to disrupt the positive vibrations that the day carries.
“True wealth isn’t measured in gold coins or luxury items,” Dr. Ahluwalia said. “It’s in the peace of mind, good health, and generosity you cultivate. When you donate, share, and celebrate with gratitude, you activate the real power of Dhanteras — the power of divine abundance.”
So, before you rush to the jeweller or add another item to your online cart, take a moment to light a diya, offer thanks, and share what you can. This Dhanteras, the brightest investment you can make might just be in kindness, not karats, he said.