PVR bags right to screen T20 Men’s World Cup in 75 cinemas
Indian film exhibitor has announced that it has closed a deal with ICC to live stream T20 Men’s World Cup.Author : Divyanshi Soni
On Friday, PVR Cinemas announced that they have signed a deal with International Cricket Council (ICC) to live stream T20 Men’s World Cup on the theatre screen in 75+ cinemas across 35+ cities, including New Delhi, Mumbai, Pune and Ahmedabad.
PVR would screen all World Cup matches including semi-finals and finals, as per the agreement between ICC and film exhibitors. CEO, Gautam Dutta said, “We are extremely happy to know about the association with ICC. The Big Screen offers a unique opportunity to maximize the coverage of the ICC Men's T20 World Cup.”
“Cricket and Movies complement each other as in India they are considered as two religions that unite the country. Movie watching and cricket watching is a shared entertainment experience and when it magnified on the Big Screen leads to an adrenaline rush from fans quite similar to a stadium,” he added.
Earlier this week, multiplex chain Inox Leisure Ltd said it will screen team India's matches in ICC Men’s T20 Cricket World Cup in its theatres as well. Inox had said it will have differential pricing for its live matches depending on the market.
T20 World Cup is scheduled from October 17, 2021, to November 14, 2021, and Captain Virat Kohli-led Indian team’s first match is scheduled on October 24 (Sunday), against Pakistan.
India’s squad for T20 World Cup:
Virat Kohli (Captain), Rohit Sharma (Vice-Captain), KL Rahul, Suryakumar Yadav, Rishabh Pant (WK), Ishan Kishan, Hardik Pandya, Ravindra Jadeja, Rahul Chahar, Ravichandran Ashwin, Shardul Thakur, Varun Chakravarthy, Jasprit Bumrah, Bhuvneshwar Kumar and Mohammed Shami.